London
Shoreditch
AI+innovationn.
An applied AI lab. We take artificial intelligence into the places where real work happens, and hold it to a standard people can trust.
What the lab stands behind
Every kind of work is being rebuilt around AI: the ledger, the meeting, the shop counter, the lab bench, the field, the ward. The lab’s work is making it trustworthy wherever it lands, starting where mistakes cost the most.






Each venture solves one job for one kind of customer. Underneath, they share the same lab: the same people answer for them, and the same six rules apply before any of them touches real money, a real meeting or a real customer.
Where you see this mark, the product was built at Ainoova and is held to the six rules above. It is how a new venture borrows a reputation it has not had time to earn yet, and why the lab guards that reputation closely.

A business can’t run on an answer that is right most of the time. These six rules come with every venture, and each one shows up in something already shipped, not in a policy page.
Every output points at the evidence behind it, so anyone can check it in one click.
ForesailAny figure opens into its accounts, then each account month by month.
AI does the work. A person signs off whatever has consequences.
AccrueUncertain changes wait in Review, and a person’s own edit is never overwritten for seven days.
The least access that does the job. Writing back is the exception, never the default.
AccrueIts connectors only read. It never sends, replies or posts.
Language models handle language. Arithmetic, rates and thresholds stay in code.
ForesailCurrencies convert at ECB reference rates in code: monthly average for the P&L, month-end close for the balance sheet.
When a source or a model is missing, the product keeps working and says what it could not reach.
CompanionWithout mail and chat access, briefings fall back to calendar and CRM and list what they could not see.
New versions meet synthetic data before they meet yours, and roll back fast when something breaks.
ForesailEvery page and export is tested against a fictional group before release, and production is checked after every deploy.
A small, senior lab across three cities and three time zones. Between them the working day barely closes, and every venture has someone awake when its customers start theirs.
Shoreditch
Eixample
SoMa
Privacy is part of the standard, not a page written afterwards. In practice:

A product, a partnership or a pilot: write to us and a person from the team will answer.